Qualifying Rental Prospects, Part 3: The Four Major Qualifying Categories
There are four categories of information that you need. Here’s what you need to find out about your renters to serve and understand them better.
Author Archive
Greg Young is the owner and President of Broker Heaven NY, a real estate training and consulting firm located in Manhattan devoted to helping agents and companies reach their full potential. Greg has trained thousands of agents over his 30 year career and has created numerous rental and sales training programs.
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Qualifying Rental Prospects, Part 2: Like & Trust
People do business with people they like and trust. The ability to put people at ease while drawing out information is one of the hallmarks of true professionals.
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Qualifying Rental Prospects: Meet Face to Face
In this new series by Greg Young, learn the tips and tricks for qualifying your renters.
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Building and Managing a Rental Brokerage, Part 10: A Summary
In this series I have outlined my system for creating a top producing rental operation. Here are the key elements with links back to the original articles.
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Building and Managing a Rental Brokerage, Part 9: Instill Confidence
A large part of leadership is creating a “can do” attitude from head to toe in the organization. Agents that have faith in the business and have an unwavering confidence in themselves will prosper.
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Building and Managing a Rental Brokerage, Part 8: Remove Lack of Effort
A successful company is filled with people driven to succeed. Individuals that work it, make it! Firing is a key component to removing lack of effort from a company.
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Building and Managing a Rental Brokerage, Part 7: Teach Them to Fish
A viable growing company is not afraid to teach an individual how to develop and maximize their career. Instead of worrying about an agent outgrowing the firm, a healthy organization will focus on educating and empowering their team.
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Building and Managing a Rental Brokerage, Part 6: Bring In Inventory
Listings are the life blood of any rental operation. The more properties your troops have access to, the higher their potential production.
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Building and Managing a Rental Brokerage, Part 5: Drive Appointments
Top rental managers know how to drive appointments and keep their people busy!
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Building and Managing a Rental Brokerage, Part 4: Preach the “Hybrid Philosophy”
A motto that has served me well over the years is “Rentals pays your rent. Sales buys your home.” Make that your mantra with every hire from the initial interview and you will be amazed at the results.
