You could attract more renters by opening up your apartments to pet owners. However, many property managers and landlords are reluctant to do so because they’re concerned about the damage pets could potentially cause.

In this week’s most popular blog posts, learn the tips and trick to qualifying renters with our new series on lead qualification.

Instead of using traditional geographic farming and prospecting techniques, learn how to find, capture and convert contacts from a variety of specialty real estate markets.

In this week’s rental industry news, see why there are more and more pet-friendly rentals popping up, and the best way to renovate the kitchen on your rental property.

Elevators can be a big perk for apartment hunters. It takes the hassle out of having to walk up flights of stairs, which could make life a lot easier for your residents. Elevators could also help save space, since stairwells tend to take up a lot of room.

Facebook guidelines have changed and we’re now allowed to use that space to point visitors towards a specific action. Before you go off and upload your actionable new cover photo, here are some tips to maximize the effectiveness of your images.

This quick video is for anyone interested in knowing more about the Zillow Premier Agent program.

Planting trees on your property can help increase curb appeal and are a benefit to the environment. It improves the air quality by absorbing the dirty air and removing the pollutants. Trees also provide shade for buildings, minimizing the need for air conditioning.

It’s important to have a steady cash flow to keep your rental business running, and that means having a stable cash reserve to fall back on in the case of an emergency.

There’s a new Page on Facebook today. Well, there’s probably more than a new Page, but there is one new Page that matters. . . The …More